Frida Marketing
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Andrija Ilic
Web Developer

Andrija Ilić

Andrija Ilić is a full-stack developer and SEO specialist at Frida Marketing. He builds high-performance websites and ranks them, combining technical development with data-driven search optimization in one unified service. With expertise in Laravel, Next.js, and multilingual web architecture, alongside deep knowledge of technical SEO, generative engine optimization (GEO), and content strategy, Andrija helps businesses achieve visibility across both traditional search engines and AI-powered platforms.

Knows About

Full-stack web developmentLaravelNext.jsReactTechnical SEOGenerative Engine Optimization (GEO)Content StrategySchema MarkupMultilingual SEOAI Search OptimizationCopywritingDigital MarketingDataForSEO Analytics

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Blog
WordPress vs Next.js for E-commerce: Which Should You Choose in 2026?

WordPress vs Next.js for E-commerce: Which Should You Choose in 2026?

Choosing between WordPress and Next.js for your e-commerce store is a decision that shapes your site's speed, security, maintenance budget, and search performance for years. The gap between the two platforms has widened in 2026: Next.js sites now pass Core Web Vitals on mobile at 68%, compared to just 50% for WordPress on desktop ([WebVitals.tools](https://webvitals.tools/benchmarks/), April 2026). For a product store where a 0.1-second speed improvement can lift conversions by 8.4% and average order value by 9.2% ([Deloitte](https://www.deloitte.com/ie/en/services/consulting/research/milliseconds-make-millions.html), 2020), that gap is not a footnote.

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How to Pass Core Web Vitals with Next.js (2026)

How to Pass Core Web Vitals with Next.js (2026)

Less than half of the mobile web passes Google's performance bar. In 2025, only 48% of mobile origins met all three Core Web Vitals, up from 36% two years earlier ([HTTP Archive Web Almanac](https://almanac.httparchive.org/en/2025/performance), 2025). That gap is an opportunity. If your competitors are slow, a fast Next.js site wins both the ranking and the conversion. The framework hands you most of the tools, but a default build still fails plenty of audits. This guide shows exactly how we close that gap.

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Best Schema Markup Types for SaaS Websites (2026 Guide)

Best Schema Markup Types for SaaS Websites (2026 Guide)

More than half of B2B software buyers now open an AI chatbot before they open Google. In a March 2026 survey of 1,076 buyers, 51% said they start product research with an AI assistant more often than with search, up from 29% a year earlier ([G2 Answer Economy report](https://www.prnewswire.com/news-releases/new-g2-research-half-of-b2b-software-buyers-now-start-their-research-with-ai-chatbots-302742807.html), 2026). When a machine reads your site before a human does, schema markup stops being a nice-to-have. It becomes the layer that decides whether you get quoted or skipped.

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The Developer's Guide to Technical SEO (2026)

The Developer's Guide to Technical SEO (2026)

Most SEO problems are bugs, not content gaps. A wrong canonical tag, a noindex left in a template, or a page that only renders in JavaScript will sink rankings no matter how good the writing is. That is why technical SEO belongs to developers. Only about 12.4 percent of domains ship any structured data ([Digital Applied](https://www.digitalapplied.com/blog/structured-data-seo-2026-rich-results-guide), 2026), and 54.2 percent fail Core Web Vitals, which means the technical baseline is a genuine competitive edge. We build and audit sites for a living, and the same fixable issues come up again and again.

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Why Your Agency's SEO Advice Is Costing You Traffic

Why Your Agency's SEO Advice Is Costing You Traffic

Your rankings can look perfect while your traffic quietly collapses. That gap is the clearest sign your SEO advice is out of date. About 60 percent of Google searches now end without a single click to any website ([Semrush](https://www.semrush.com/blog/semrush-ai-overviews-study/), 2025), and most agencies are still selling the playbook that worked before that happened. We audit a lot of accounts where the reports look healthy and the revenue does not move. The reporting is not lying. It is measuring the wrong things.

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Webflow vs Next.js for SEO: The 2026 Full Comparison

Webflow vs Next.js for SEO: The 2026 Full Comparison

Google does not rank Webflow or Next.js. It ranks the HTML they produce. That single fact decides most of this debate, because the winning platform is the one that lets you control the signals Google actually reads. Core Web Vitals now carry an estimated 25 to 30 percent of ranking weight for competitive queries ([Bright Vessel](https://www.brightvessel.com/core-web-vitals-in-2025-how-they-affect-google-rankings-and-user-experience/), 2025), yet 54.2 percent of sites still fail them. So which platform helps you land in the winning half? We build production sites on both, and the answer depends less on the logos and more on what you are shipping.

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